Shindig is a leading business and technology networking event, designed to allow C-suite professionals and executives, to connect with each other, and invent a new future together.
Mapping the customer journey through customer behavior
What is a consumer insight? In an ever-changing customer landscape, and with constantly evolving competition it becomes ever more important to intimately un- derstand your consumers’ needs, to successfully win them and then retain brand loyalty.
In a world where customers have more choice, advocacy, and a two-way feedback loop through social media, the cost of failure has never been higher.
Brands embarking on new product development also need to be absolutely sure of a market opportunity ahead of investing in expensive manufacturing and marketing activity.
Effective customer research and data insights provide a stable platform to deliver products and services that resonate with consumers and drive tangible return on investment.
We have gathered some of the leading minds in data survey and consumer re-search to explore solutions to these challenges.
Guests invited to take a seat (theatre style seating)
Kristine Howard welcomes guests, sets the scene, invites guests to participate via Zeetings, and introduces Jenny Young, EY
Ten Minute presentations from each of our speakers.
Panel discussion – moderator to raise questions coming though Zeetings and build into the conversation as relevant
Wrap-up of scheduled content and a chance to meet the speaker and build relationships with attendees.
Jared has over 20 years experience across strategic partnerships, ICT, networking, events and cloud solutions. He is a Director of Signature Social Media, Commercial Director for the Organic Agency and former board director and member of AIMIA national committee.
Ben is the founder of the Organic Agency, a leading digital marketing consultancy based in Sydney. Board member of Predator Holdings VC Group. He is also Co-founder of MediaSocial, a marketing and advertising thought leadership event.